Blog
ERA Mortgage - 08/19/2007
Tailor-made Mortgages
It's true what they say - no two customers are alike. That's why we cater to each customer's unique financial situation. By offering over 150 different mortgage products, ERA Mortgage can meet the diverse requirements of all of your customers. And, if any of our programs fall short of your customers' requirements, just let us know. We'll work to create a custom mortgage product just for them.
Tools of the Trade
ERA Mortgage leads the industry in the application of technology to the loan origination process. Access to information is key to providing superior service, and we continue to invest in state-of-the-art technology to improve the speed and quality of communication.
MortgageLoanStatus.com provides everything your customers need to track the progress of their loan before closing, and Mortgagequestions.com gives your customers access to a wealth of after-the-sale support. Both Web sites are available 24/7.
* Mortgage loans are subject to qualification, receipt of satisfactory appraisal and verification of income, asset and debt information provided by the costumer.
ERA Mortgage information - 08/19/2007
Special Financing Program from ERA Mortgage
Interest rate buydown program benefits seller, and buyers
Our Special Financing Program differentiates your seller's home in this competitive market and provides lower monthly payments for the buyer. This means a larger pool of buyers for listings, which can ultimately help sell homes faster.
To learn more about our Special Financing Program, click answers to frequently asked questions (FAQs) about the ERA Mortgage Special Financing Program! You can also read the ERA MortgageMatters article or contact your ERA Mortgage Advisor.
Now Available: Special Financing Ads on the Mortgage Resource Center
Seller security plan benefits - 08/19/2007
Program Benefits
The Sellers Security® Plan Slogan "We Will Sell Your House, Or ERA Will Buy It!"® drives inquiries and interest. Often underlying that consumer question... "What's this deal about ERA buying my house?"... is skepticism and doubt.
What are the benefits to a Seller?
There are three unique core benefits of the SSP.
Non-contingency status: Sellers that need to purchase another home but can't because their current home is not sold find this program of great value. The plan provides a guaranteed sale and closing date resulting in increased buying power.
Increases the number of buyers for their home: when a Seller lists with ERA®, prospective buyers can often times take advantage of the SSP in order to sell their house to purchase that ERA® listing. In essence, we increase the pool of buyers for all our listings, especially a home that will attract a move-up buyer. This benefit is another reason to list with ERA® regardless of Seller's interest in the SSP.
A multitude of options: If in the event a Seller needs a contract quicker than one can be market generated, by listing with ERA® a contract can be forthcoming to enable their next home purchase. And if in the event our optimism about their home selling is wrong due to economic conditions outside our control, by listing with ERA® they have the option at any time to proceed with our guaranteed sale program.
Seller security plan - 08/19/2007
Let's Go Shopping!"
Most other real estate companies can only sell their listings to a cash buyer or a homeowner whose current home is sold and ready to close. You have access to those buyers and more! There are potential buyers for your listings that own a house that would like to buy another but can't because they need to sell their current house first. In addition the down payment for this purchase is often tied up in their current home.
By listing with ERA®, the SSP enables you to turn prospective buyers into qualified buyers for Sellers homes. I have a marketing program that exposes a your house to more buyers netting you more money.
The "Let's Go Shopping!" campaign supports creating buyers for listings.
The newly designed "Let's Go Shopping!" tagline adds another dimension to the exclusive ERA® Sellers Security® Plan program. Once you have listed a home it's time to go shopping. Call or email me for more details.
Seller security plan - 08/19/2007
Let's Go Shopping!"
Most other real estate companies can only sell their listings to a cash buyer or a homeowner whose current home is sold and ready to close. You have access to those buyers and more! There are potential buyers for your listings that own a house that would like to buy another but can't because they need to sell their current house first. In addition the down payment for this purchase is often tied up in their current home.
By listing with ERA®, the SSP enables you to turn prospective buyers into qualified buyers for Sellers homes. I have a marketing program that exposes a your house to more buyers netting you more money.
The "Let's Go Shopping!" campaign supports creating buyers for listings.
The newly designed "Let's Go Shopping!" tagline adds another dimension to the exclusive ERA® Sellers Security® Plan program. Once you have listed a home it's time to go shopping. Call or email me for more details.
ERA Homeprotection plan - 08/19/2007
ERA Home Protection Plan®
Comprehensive, Insured
Program Overview:
The ERA Home Protection Plan is a fully insured home warranty administered by American Home Shield.
With the ERA Home Protection Plan, you can increase your chances of selling your home faster and for more money, or can enjoy the peace of mind knowing that your new home comes with a home warranty for a full year. The plan covers repair and replacement costs on most major home systems and built-in appliances, including heating and cooling systems, duct work, electrical and plumbing systems, water heaters and much more. If a problem does arise, service is always just a phone call away. See the "Escalation Communications Process" should you need to report or follow up on an issue. Call or email me today for a free home warranty information package.
ERA Answers - 08/19/2007
ERA Answers
We know that ERA® professionals are totally committed to providing whatever it takes to help their customers through the home buying or selling process. ERA Answers is part of that ERA® commitment.
The ERA Answers Book addresses nearly 100 of the questions on real estate customers' minds. It's handled in a clear and comforting way, helping you to see that an ERA Affiliate is the "answer" to buying or selling. The ANSWERS Book is intended to see ERA as the real estate expert and the most logical company to turn to for any potential buying or selling. Call me today for a free answers book.
The power of single homeownership - 08/19/2007
The Power of One: Singles Opt for the Advantages of Homeownership
By Brenda W. Casserly, President & COO, ERA Franchise Systems, Inc.
It may surprise you to learn that a recent study completed by the Joint Center for Housing Studies at Harvard University cited single-person households as one of the fastest growing housing markets in the country. In fact, nearly 5 million one-person households will be added in the coming decade.
As real estate professionals, we must stay aware of emerging trends to best understand the unique lifestyles of our clients. To understand the motivations of single home buyers, we should first look at the experiences, wants and needs that shape their home buying decisions and review some of the leading factors behind this growing trend.
According to the 2002 Census Report, between 1975 and 2002, the share of Americans who had never married increased from about 24% to 29%. Currently, about half of all adults are unmarried, and a single person living alone occupies one in four households. These figures are a sign of the times. Unlike days past, many people today have embraced a single life.
Changing societal norms and expectations, improved personal wealth, increasing rates of higher education, and even longer life expectancies for women, have all contributed to the rise in single-person households. So what are the changing norms and demographics that have positioned this customer base to drive a significant portion of the housing market?
Obviously, changing marriage trends and expectations are a leading factor in the increase in single-person households. Although between 80 and 90% of Americans will get married during their lifetimes, rises in personal wealth, length of education and changing attitudes regarding gender roles have resulted in both men and women delaying marriage until later in life. For example, one out of three men and more than one out of four women in their early 30s were unmarried in 1997, compared with fewer than one in 10 in 1900. Coupled with a divorce rate hovering around 50%, many single persons have grown accustomed to their lifestyle. They have the financial stability to live where they want and do not have immediate plans to marry (or remarry).
Perhaps of greatest interest, women actually make up a large portion of single home ownership. Their role in the housing market is expected to continue to accelerate as women's success in the workplace continues to expand and personal income disparities continue to narrow. An article in Business Week Online in June of this year reported that on average, women ages 25 to 34 earned 82% as much as men in 2000, as compared to only 68% in 1975. As this trend continues, expect to see even more financially independent women become home buyers.
Now that you have a better understanding of the characteristics and motivations of this emerging customer base, what are some factors real estate sales professionals need to remember to help these clients as they look to purchase a home? With only one set of hands at home instead of two or more, some singles opt for homes with lower maintenance features; including vinyl siding, brick, and vinyl windows to decrease the time devoted to maintenance. Others chose condos or town homes where exterior maintenance, landscaping, and snow removal are all handled by the homeowner's association for a monthly fee. In addition, some look for a tight-knit community that may be conveyed by having neighbors close at hand.
For seniors who are single, many choose to move to active adult communities that are specially equipped to provide wonderful amenities for a lifestyle of one including golf courses, pools, and recreation centers. Other seniors consider proximity to cultural centers, medical facilities, public transportation or family when buying a home.
Another factor sales associates should encourage single home buyers to consider is their future needs as well as the future resale value of a property. While a one-bedroom townhouse may be enough room now, it would not be if the buyer planned on marrying or having children in the near future. And while a single person may not mind having one bathroom, it could be a major detraction for a future prospective buyer looking at the house down the road. If they can afford it, buying slightly more house than they anticipate needing could very well be a wise investment decision for single home buyers.
As with any unique home buyer, taking a few extra minutes with a prospective single client can help you to learn about their current living situation, as well as their future plans. This will allow you to create a customized plan, specific to their needs and set the tone for a successful business relationship.
Okaloosa County Website updates - 08/19/2007
Local History Alive at Heritage Museum:
The Lumber Industry Display at the Heritage Museum in Val-P.
Depression Era Glass on Display:
Sharon Cabbage Rose Design is currently on Display at Niceville Library, a member of the Okaloosa Co. Public Library Cooperative.
Beach Safety:
Spent 3 days in training for Heavy Surf Jet Ski Rescue.
Beach Accesses Re-open!:
Public Works has restored #1, 2, 3 & 7 for beach access.
Niceville Library Adds New Wing:
Niceville Chamber and Okaloosa Co. Co-op Library Committee cut ribbon for new wing.
Marler Park Ribbon Cutting:
Newly Renovated Marler Park Opens to the Public.
See what's scheduled by Okaloosa Transit. Visit www.rideoct.org.
Newly installed covered bus shelters for the WAVE public transportation system.
Airport Art Exhibit:
Visitors to the Okaloosa Regional Airport Enjoy the facility's new art exhibition
Walton County upcoming events - 08/19/2007
Walton County Local Mitigation Strategy Group Meeting
Freeport Old Post Office, SR 20 at Kylea Laird Drive, Freeport
Janice Floyd, LMS Group Secretary, 267-1955
This group meets as part of a voluntary program initiated by the Florida Department of Community Affairs to help local governments develop strategies to reduce or eliminate risks to people and property from natural and man-made hazards.
THIS GROUP IS NOT INVOLVED WITH WETLANDS MITIGATION FOR DEVELOPMENT PROJECTS. Walton County, its municipalities, and other entities participate in this program as an
opportunity to save lives and protect economic and environmental resources from future disasters. Grants are often available from the state for local jurisdictions that have a Local Mitigation Strategy in place.
The public is invited to attend and participate in these meetings.
Coastal Dune Lake Advisory Board
Coastal Branch Library, 437 Greenway Trail, Santa Rosa Beach Ann Haigh, Planning and Development Division,
267-1955.
The regular meeting will be from 8:00 a.m. to 9:00 a.m. followed by a workshop from 9:00 a.m. to 12 noon.
3:00 PM Okaloosa-Walton Transportation Planning Organization (TPO) Niceville Community Center, 204 N. Partin Drive, Niceville
Ellie Roberts, WFRPC Transportation Staff, (800) 226-8914 Ext. 218
Commissioners Brannon, Comander, and Meadows, and DeFuniak Springs Council Member Roy McLeod are members of this Board.
The TPO has three advisory committees: the Citizens Advisory Committee (CAC), the Technical Coordinating Committee (TCC), and the Bicycle/Pedestrian Advisory Committee (BPAC). The advisory committees also meet on the third Thursday of each month. The CAC meets at 9:30 a.m., the BPAC at 11:30, and the TCC at 1:30 p.m.
See agenda for this meeting at: http://www.wfrpc.dst.fl.us/owtpo/agenda.htm.
6:00 PM Code Enforcement Board
Walton County Courthouse, 571 E. Nelson Avenue, DeFuniak Springs
Sherrie Griggs, Code Enforcement Secretary, 622-0564
Normal monthly meeting.
